Let's say this is your logo.
But if I would put my finger over it, can you tell what brand that is?
No!
How about these brands:
Look, no hands!
You see, real brands understand the power of a comprehensive brand identity system.
It goes beyond the logo.
The colorpalette you choose evoques emotion.
The typography you use communicates personality.
The imagery selected tells a story.
The words you use have a meaning and, is engraved in our heads to create a lasting impression.